Product Marketing and Communications Manager

Kforce Technology
June 27, 2021
Feasterville-Trevose, PA
Job Type



Kforce has a client that is seeking a Product Marketing and Communications Manager in Feasterville Trevose, PA.

The Product Marketing and Communications Manager will drive internal and external go-to-market activities, client/user awareness of products and services, and sustained client/user engagement for our -Manager- and -Employee- digital solutions.

Essential Job Duties and Responsibilities:

  • Drive GTM for feature team; work with Product Manager to define target personas, clients, messaging, offerings and direct integrated activities across corporate marketing teams that drive awareness and engagement

Launch Readiness:

  • Develop tactical launch plans with best practice approaches to facilitate high quality product releases
  • Manage all elements of the launch process including value proposition articulation, development and execution of GTM plans and new product launches including internal organization readiness
  • Apply consistent product launch process to all launches, timelines and key deliverables from cross functional partners


  • Responsible for the development and distribution of all communication with internal/external stakeholders - including close partnership with crisis management teams, where appropriate
  • Creates, manages and distributes internal communications to share relevant information across the organization
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