Sports Minded – Marketing & Advertising Representative

Published
August 29, 2021
Location
King of Prussia, PA
Job Type

Description

Objective: Seeking a Marketing & Advertising Representative to strategically lead brand strategies and marketing communications for our major clientele in the telecommunications and entertainment industry. Our organization needs individuals with a passion for this industry to continuously foster our success. And of course, if you are a sports fan, that doesn't hurt either!

About Us: AAI is one of the nation's leading telecommunications firms in development, product production, and marketing. AAI is partnered with a valuable portfolio of clientele in telecommunications, entertainment, and major Fortune 100 companies. Our mission is to provide the greatest endeavor of helping someone achieve their goals professionally and personally.

Essential Responsibilities:

  • Work with Account Director on the development of all consumer-focused marketing activities to build the show brand.

  • Work closely intertwined with other divisions in marketing and advertising to define, navigate, and build clientele brands.

  • Assist in all brand strategy efforts, including defining positioning and mining consumer insights.

  • Work on the development of all marketing communications including strategy development, creative briefing, topical promotion, and campaign execution.

  • Work closely with company's research function to evaluate target audience research used to make key decisions related to the brand promise and consumer advertising.

  • Analyze marketing/campaign performance and correlate those efforts back to brand perception, audience growth, and other key performance indicators.

  • Partner with Sales Marketing Consultants on the construction of promotional opportunities and coordination/implementation strategies.

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