Kforce has a client in search of a Marketing Specialist in Horsham, PA.
- Responsible for the development and implementation of the multi-channel marketing programs and strategies to support business line goals; This could include marketing, advertising, promotions, sales collateral and point of sale materials
- Delivers measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement
- Evaluates and measures program results to optimize investment
- Works with agencies and cross-functional teams to produce materials that are branded and compliant
- Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies
- Works with leadership teams to coordinate, develop and execute marketing events such as tradeshows, seminars, industry sponsorships, local events, etc. to achieve business line goals
- Provides solutions and problem solve for business line objectives