Digital Marketing Director- SaaS

Published
March 20, 2021
Location
Philadelphia, PA
Job Type

Description

Digital Marketing Director- SaaS
Philadelphia (Remote)
110-130k Base, 10k Bonus + Great Benefits

  
This fast growth scale-up company is headquartered in Europe and delivers best-in-class and award-winning software. Covering deployment and management solutions including desktop and password management, they are well positioned for further global growth. To meet demand, they now have an exciting opening for a Digital Marketing Director to drive lead generation activities across North America. This role is based in or near Philadelphia.
  
As a Digital Marketing Director, you will:  

  • Work closely with the SVP of Global Marketing and join a team of remotely dispersed executives
  • Collaborate with colleagues in sales, marketing and product development
  • Devise and deliver a regional marketing strategy that supports regional sales targets
  • Create localised content that will drive lead generation (SQL’s)
  • Identify and implement a regional SEO strategy to increase brand awareness and improve organic rankings
  • Support regional channel strategies
  • Manage third-party and agency projects
  • Define and manage budgets (cost per lead, ROI, campaign spend)
  • Report on activities and results

Digital Marketing Director applications are invited from:  

  • Degree educated candidates who are intelligent, inquisitive and possess 7+ years B2B SaaS/technology marketing experience
  • Those with experience gained in a fast growth technology environment (preferred)
  • Experienced users of marketing tools, automation, CRM and CMS
  • Those with a track record of supporting sales growth
  • Team players who can work remotely and travel occasionally
  • Self-motivated and results-orientated candidates
  • Those with sound knowledge of all digital marketing aspects
  • Storytellers
  • Those with international organization experience

The successful Digital Marketing Director can expect:  

  • A base salary circa 110-130k
  • A 10k performance bonus
  • Remote working
  • Occasional Travel
  • Generous benefits
  • A solid team culture

The Certus Recruitment Group is an established and experienced specialist consultancy providing sales, marketing and IT recruitment services to the business community throughout North America, The UK, Europe and Australia.

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